Corporate Cultureism Hugh Willmotts article, "Strength is ignorance; slavery is freedom: Managing culture in modern organizations", is a harsh critique of corporate culturisms' totalitarian attempt of 'controlling and winning the hearts and minds of their employees, in order to secure unusual efforts.'(1993 ) The article, which was published in the Journal of management studies in 1993, tests existing theories of management, and enunciates the "narrowing of values and the a-moral dimension of corporate culture". (Faifua, M. 199) …showed first 75 words of 480 total…

…showed last 75 words of 480 total…to individualistic freewill are repeated over and over again. The claim of logic behind Willmotts' critique can be argued as Faifua articulates a counter claim by enunciating that "it would be wrong to simply oppose economic organizations to socialist collectivity, when the former and latter can be characterized by the variability of their intrinsic morality."(Faifua, 1993, pg.) Willmott points out that corporate culturism seeks to "govern how their members should behave"(Robbins et al, 2003, pg70)