In most cases it seems that when crisis occurs, it takes the organization by surprise and the worst case scenario is usually reached due to a lack of any or an effective control and response system. It is apparent in the case study "There's a syringe in my Pepsi can!" certain crisis could have been averted what is not apparent is how early warning systems can be designed evaluated and put into an effective practical …showed first 75 words of 746 total…

…showed last 75 words of 746 total…leaders how to rebuild the spirit of their employees, so that the business can be restored quickly and maybe even result in an organization that would be stronger than before. References Centers, Allen H. Public Relations Practices: Managing Case Studies and Problems, Sixth Edition. Prentice-Hall, 2003. Ong Ts, Colin. Crisis Management Planning For Business, <Tab/>http://www.sideroad.com/management/crisis-management-planning.html. Blue Boulder Internet Publishing St. Ontario, Canada, NOE 1PO. Retrieved 3/13/2005.