Product Life Cycle and New Product Pricing and Mix Product Pricing Strategy
Title: Product Life Cycle and New Product Pricing and Mix Product Pricing Strategy
Category: /Business & Economy/Management
Details: Words: 1760 | Pages: 6 (approximately 235 words/page)
Product Life Cycle and New Product Pricing and Mix Product Pricing Strategy
Category: /Business & Economy/Management
Details: Words: 1760 | Pages: 6 (approximately 235 words/page)
Product Life Cycle Strategies
Product, which is "anything that is capable of satisfying customers needs". Every product have a "life cycle" which similar as living organism, product will growth, become mature and decline. The stages of product's development, called "Product Life Cycle".
Product Life Cycle included five stages: Product Development, Introduction, Growth, Maturity and Decline.
Real market situation
1. Introduction Stage
As the name meaning, the product in this stage is new and just begin to
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the main product price with other companies.
References:
Marketing Teacher
URL: http://www.marketingteacher.com/index.html
Quick MBA
URL: http://www.quickmba.com/marketing/product/lifecycle/
Tutor2
URL: http://www.tutor2u.net/sub_marketing.asp
Learn that
URL: http://www.learnthat.com/define/view.asp?id=282
Science Fair
URL: http://www.all-science-fair-projects.com/science_fair_projects_encyclopedia/Product_bundling
3HK
URL: http://www.three.com.hk/website/pagelet/homepage/index.jsp?lang=chi